The longer you keep your Customers, the greater the opportunity for repeat business, cross sells, and up sells. By increasing your Customer retention rate from 90% to 95%, you will increase the average length of time they remain Customers from 10 years to 20 years.
Longer Retention Means Greater Profitability
SICON will help you identify the right targets in the acquisition phase so that you are less likely to attract Customers who will defect early. Our team of experts will work with you to use your CRM database to identify your Strategically Significant Customers. They will guide you on the best way to use your CRM tools to develop and implement a retention strategy that will prevent your best Customers from leaving.
Cross-Sell and Up-Sell Opportunities
Our team will help you use your CRM database to identify the cross-sell (sell additional products/services) and up-sell (sell higher priced or higher margin products/services) opportunities within your existing Customer base.